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Advanced Typography / Task 2A & 2B

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    18/Oct/2024- 15/Nov/2024 (week 4-week 8) ZHANG HANYUAN/0363727/Bachelor of Design (Honors) in Creative Media Advanced Typography/Taylors University Task 2A & 2B  LECTURES SUMMARY: WEEK 5  LECTURES : Perception & Organization Perception is “the way in which something is regarded, understood, or interpreted”. Content can be textual, visual, graphical or in the form of colour.   Light/Bold,Condense/Extended,Organic/Machnied,Roman/Italic,Small/Large,Negative/Positive,Serif/Sans, serif,Ornate/Simple,Red/Blue. Contrast a method of organizing content to make design work & its meaning pop out clearly with flair Fig 1.1 Different methods of adding contrast Carl Dair's Seven Typo Contrasts Size to draw readers' attention to a certain point Fig 1.2 Size contrast Weight it describes how  bold  type can stand out in lighter type of the same style helps in creating a power point in a composition Fig 1.3 Weight contrast Form the distinction betwe...

Advanced Typography/Task 1

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  25/Sep/2024- 11/Oct/2024 (week 1-week 4) ZHANG HANYUAN/0363727/Bachelor of Design (Honors) in Creative Media Advanced Typography/Taylors University Task 1: Exercise - Typesetting Systems and Finding Types LECTURES SUMMARY: WEEK 1  LECTURES : In week 1, Vinod introduced us to the module requirements and semester assignments! During this week, we had to complete eight printing systems Axial Radial Extended Random Grid Modular Transition Bilateral 1-Axial System All elements are aligned to the left or right of a single axis, which can be curved fig .1,1  Axial System 2-Radial System All elements extend from a single focus and can have multiple focuses. fig .1.2 Radial System 3-Dilatational System All elements expand in a circular manner from a central point, and with a layered approach  can use multiple circles with messages fig.1.3 Dilatational System 4-Random System Elements don't have a specific pattern or relationship, but there is a method in the chaos of cr...